Brand Development and Process

A brand Identity is the perceived personality of a company as characterized by its physical attributes, logo, color, typography. These elements typically illicit a favorable emotional response from clients. A successful brand should embody the following attributes

» Memorable
» Trustworthy
» Valuable
» The Ultimate Authority over competition(as perceived by consumer)

Your brand is unique work together to make it memorable.

Brand building is a long term exercise. It involves thorough study of organization’s core values, strength, weaknesses, competition, your differentiation and most importantly what consumer wants!

Naming and Logo Development
A deep understanding of such topics, leads to the process of naming and logo. A name followed by visual identity i.e. logo is where it all starts. Our logo design process is simple and highly creative. We brainstorm with you and carefully listen to everything you have to say. We care about every detail. Want to analyze- let us meet!

Naming And URL Research
Our creative team can help you choose a name that fits your organization and will be remembered by your clients. Here are a few things you might want to think about when choosing a business name.

» Is the domain name available?
» Is it unique and memorable?
» Does it fit well with your business and the image you want to project?
» Are there any obvious jokes or double entendres that might get annoying?
» Can people spell the name?
» Is it short enough not to be annoying when typing it on an iPhone or other mobile device?

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